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Digital Marketing Expertise
Applied Certificate Program
Program Type
Online (Live Class)
Duration:
5 sessions (10 hours)
Price:
1.500 TL
Program Terms:
February 20 - March 20, 2026
April 28 - March 26, 2026
Program Summary
This is a structured, hands-on training program for participants who want to gain professional-level knowledge and application skills in digital marketing. Throughout the program, participants learn the fundamental building blocks of digital marketing, current platform dynamics, and performance-oriented approaches through hands-on exercises. The knowledge gained is put into practice through real-world scenarios, guided exercises, and project-based assignments.
This program, conducted in a live classroom setting, aims not only to impart theoretical knowledge but also to equip participants with the perspective to plan, implement, and evaluate digital marketing processes. By the end of the program, participants will possess a fundamental expertise in digital marketing, enabling them to effectively utilize this knowledge in their own projects, agency processes, or career paths.
Who Should Participate?
This program is designed for participants who want to improve their skills in digital marketing, combine theoretical knowledge with real-world applications, and gain learning experience in an agency environment. It offers a holistic development process for those who want to learn digital marketing not just at a conceptual level, but through real business processes.
Students and recent graduates who want to experience how digital marketing disciplines are planned, implemented, and evaluated through practices carried out within an agency; entrepreneurs who want to gain a professional marketing perspective for their own brand, venture, or project; and participants who aim for a career in digital marketing and want to get to know agency dynamics closely will directly benefit from this program.
What will you gain from this program?
The ability to understand all the fundamental components of the digital marketing ecosystem (SEO, ad management, content, and performance) in relation to each other.
Experience how digital marketing processes are planned and managed through the workings of a real agency.
Learn the campaign logic, targeting structure, and basic optimization approaches for SEO, Google Ads, and Meta ads through practical application.
Ability to set goals, develop strategies, and interpret results for digital campaigns.
Experience working with real-world scenario logic thanks to the applications guided by the agency.
The habit of correctly reading and evaluating the essential tools and metrics used in digital marketing projects.
Creating a personal development file (portfolio-like outputs) with the work produced during the program.
Internships provide a foundation supported by practical experience for junior positions and career launch.
A work discipline that enables participants to apply the knowledge and skills gained at the end of the program to their own projects, freelance work, or agency environments.
Opportunity to Join the Agency
Participants who successfully complete the program and meet the evaluation criteria will have the opportunity to be included in a volunteer-based experience process within Webtymize.
The goal of this process is for participants to become closely acquainted with agency operations, practice on real projects, and adapt to professional work dynamics.
This volunteer-based experience is planned based on evaluations of program performance, individual skills, and the agency's periodic needs.
Requirements
Prior professional experience in digital marketing is not required to participate in this program. The program is structured to progress from a basic level to a practice-based approach.
Participants are expected to meet the following requirements for the practical applications, assignments, and agency-based work that will be carried out throughout the program:
An internet-connected device
An up-to-date web browser
Regular attendance at live classes and a willingness to actively participate in the application processes.
Ability to complete assigned tasks and applications within the specified timeframes.
A study environment where one can take notes.
Since the program offers a participant-focused rather than an audience-focused structure, active participation in the learning process is crucial for maximizing the benefits of the program.
Calendar and Certificate
The Digital Marketing Specialist Applied Certificate Program will be conducted through 4 weeks of live and interactive online classroom sessions. The program is structured with live lectures and application-oriented exercises designed to guide participants through the learning process step-by-step.
The schedule for the live sessions to be held as part of the program is as follows:
April - May Term
April 28, 2026 - 20.30 | 2 hours
May 5, 2026 - 20.30 | 2 hours
May 12, 2026 - 20.30 | 2 hours
May 19, 2026 - 20.30 | 2 hours
May 26, 2026 - 20.30 | 2 hours
Session participation details and access information for training materials will be sent to the email address you provided during registration before the program begins.
Digital certificates of achievement for participants who successfully complete the program will be sent, along with video recordings of the program sessions, to their registered email addresses after the program ends.
Pricing and Registration
The program fee is 1,500 TL. To pre-register, the pre-registration form on the page must be completed in full. Once the pre-registration form has been successfully submitted, all information regarding the payment process will be included in an information document (PDF) automatically downloaded to participants' devices.
Registration is complete upon payment of the program fee. All necessary information regarding the program will be provided to participants via the email addresses they provided during registration, prior to the program commencement. This includes comprehensive information on session dates and other important details related to the process.
About the Instructor
The program will be delivered by Gökhan Sürmeli, founder of Webtymize Digital Agency and Webtymize Academy™, who has over 15 years of experience in the digital marketing sector. Gökhan Sürmeli personally designed the program content, ensuring each module is aligned with the latest industry trends and strategies to enable participants to succeed in real-world applications.
Frequently Asked Questions
The April–May 2026 term of the program will commence on Tuesday, April 28, 2026, and will conclude on Tuesday, May 26, 2026.
The program is structured to last 4 weeks, with a total of 10 hours of live classroom sessions, conducted in a hands-on and interactive manner.
Depending on their performance during the program and the needs of the agency, suitable participants may be integrated into the organization through a volunteer-based experience program.
The program fee is 1,500 TL. Once the pre-registration form has been successfully submitted, all information regarding the payment process is contained within an information document (PDF) that is automatically downloaded to participants' devices.
This program is designed for students, recent graduates, freelancers, and professionals aiming to advance their careers in digital marketing, who want to apply their existing knowledge and experience agency work dynamics.
By the end of the program, participants will gain the ability to plan digital marketing processes end-to-end, develop and implement strategies from an agency perspective. Through real-world scenarios and practical exercises, the knowledge acquired will be brought to a level where it can be directly used in participants' own projects, agency environments, or professional business processes.
To pre-register for the program, you must complete the pre-registration form on the page.
The digital certificate of achievement will be sent digitally to participants who complete the program.
