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Social Media Expertise
Applied Certificate Program
Program Type
Online (Live Class)
Duration:
10 hours
Price:
850 TL
Period
24 Şubat - 25 Mart 2026
Program Summary
This is a structured, application-oriented training program for participants who want to gain professional-level knowledge and practical skills in the field of social media. Throughout the program, participants learn to create effective social media strategies for brands, accurately interpret current platform dynamics, and apply content, community management, and performance-oriented approaches through hands-on exercises.
Throughout the training, content planning, creative production, publishing management, and analysis processes for leading platforms such as Instagram, LinkedIn, and Facebook are covered through real-world scenarios. Guided exercises, case studies, and project-based assignments aim to enable participants to put their acquired knowledge into practice.
Who Should Participate?
This program is designed for participants who want to specialize in social media, combine content creation and strategic planning with real-world applications, and experience social media management processes. It offers a comprehensive development process for those who want to learn social media not just through sharing, but also within the context of brand language, community management, and performance evaluation.
Students and recent graduates who want to experience how social media strategies are created for brands, how content and publishing processes are managed, and how performance is analyzed; entrepreneurs who want to gain a professional social media management perspective for their own brand, venture, or project; and participants aiming for a career in social media will directly benefit from this program.
What will you gain from this program?
- The ability to understand the fundamental components of the social media ecosystem (platform dynamics, content types, community management, and performance) in an interrelated manner.
- Experience how social media management processes are planned, executed, and reported.
- The ability to create content strategies and publishing plans for social media platforms, and to develop appropriate communication style for each platform.
- Skills in setting goals, creating content, and interpreting performance results for social media campaigns.
- Through applications, experience working on social media projects with realistic scenario logic.
- The habit of correctly reading and evaluating the key metrics and analytics tools used to measure social media performance.
- Creating a personal development file (portfolio-like outputs) through content plans, analyses, and applications produced throughout the program.
- Internships, junior positions, and gaining practice-based skills for career launch in social media.
- Developing a work discipline that allows participants to apply the knowledge and skills gained at the end of the program to their own brand, projects, freelance work, or agency environments.
Opportunity to Join the Agency
Participants who successfully complete the program and meet the evaluation criteria will have the opportunity to be included in a volunteer-based experience process within Webtymize.
The goal of this process is for participants to become closely acquainted with agency operations, practice on real projects, and adapt to professional work dynamics.
This volunteer-based experience is planned based on evaluations of program performance, individual skills, and the agency's periodic needs.
Requirements
Prior professional experience in social media is not required to participate in this program. The program is structured to progress from a basic level to a practical, application-based approach.
Participants are expected to meet the following requirements for the practical applications, assignments, and agency-based work that will be carried out throughout the program:
An internet-connected device
An up-to-date web browser
Regular attendance at live classes and a willingness to actively participate in the application processes.
Ability to complete assigned tasks and applications within the specified timeframes.
A study environment where one can take notes.
Since the program offers a participant-focused rather than an audience-focused structure, active participation in the learning process is crucial for maximizing the benefits of the program.
Calendar and Certificate
The Social Media Expertise Applied Certificate Program will be conducted through live and interactive online classroom sessions lasting approximately one month. The program is structured with live lectures and application-oriented exercises designed to guide participants through the learning process step by step.
The schedule for the live sessions to be held as part of the program is as follows:
February 24, Tuesday, 2026 – 8:30 PM | 2 hours
February 27, Friday, 2026 – 8:30 PM | 1 hour
March 5, Thursday, 2026 – 8:30 PM | 2 hours
March 11, Wednesday, 2026 – 8:30 PM | 2 hours
March 17, Tuesday, 2026 – 8:30 PM | 1 hour
March 25, Wednesday, 2026 – 8:30 PM | 2 hours
Participants who successfully complete the program will receive a digital achievement certificate as part of the Social Media Expertise Applied Certificate Program.
Registration confirmation, live class access information, program details, and certificate information will all be shared with participants via email after registration.
Pricing and Registration
The program fee is 850 TL. To pre-register, you must complete the pre-registration form on the page. After completing the pre-registration process, participants will receive detailed information regarding the program fee via the contact information they provided during pre-registration.
Upon payment of the program fee, registration will be complete, and participants will gain access to all necessary information for the applied certificate program process. Participants will receive comprehensive information regarding session access and other important details.
About the Instructor
The program will be delivered by Gökhan Sürmeli, founder of Webtymize Digital Agency and Webtymize Academy™, who has over 15 years of experience in the digital marketing sector. Gökhan Sürmeli personally designed the program content, ensuring each module is aligned with the latest industry trends and strategies to enable participants to succeed in real-world applications.
Frequently Asked Questions
The program will begin on Tuesday, February 24, 2026, and conclude on Wednesday, March 25, 2026.
It will be conducted as a hands-on and interactive program lasting approximately one month, with a total of 10 hours across 6 live classroom sessions.
Suitable participants will be integrated into the agency through a volunteer-based experience process, depending on their performance during the program.
The program fee is 850 TL. After completing the pre-registration form, payment information will be sent to participants, and the registration process will be completed upon payment.
This program is designed for students, recent graduates, freelancers, and professionals aiming to advance their careers in social media, who want to apply their existing knowledge and experience agency work dynamics.
By the end of the program, participants will gain the ability to plan social media processes end-to-end, develop and implement strategies from an agency perspective. Through real-world scenarios and practical exercises, the knowledge acquired will be directly applicable to participants' own projects, agency environments, or professional business processes.
To participate in the program, you must complete the pre-registration form on the page. After completing the form, you will be contacted via the contact information you provided during pre-registration to finalize your registration.
The digital certificate of achievement will be sent digitally to participants who complete the program.
