Digital Marketing Specialist Applied Certificate Program

Program Type

🔹Online
🔹Live

Duration:

🔹3 Weeks
🔹3 Sessions

Packages:

🔘 Standard
➕ Plus
👑 Pro

Program Term:

October 16 – November 6, 2026

Program Summary

This is a structured, hands-on training program for participants who want to gain professional-level knowledge and application skills in digital marketing. Throughout the program, participants learn the fundamental building blocks of digital marketing, current platform dynamics, and performance-oriented approaches through hands-on exercises. The knowledge gained is put into practice through real-world scenarios, guided exercises, and project-based assignments.

This program, conducted in a live classroom setting, aims not only to impart theoretical knowledge but also to equip participants with the perspective to plan, implement, and evaluate digital marketing processes. By the end of the program, participants will possess a fundamental expertise in digital marketing, enabling them to effectively utilize this knowledge in their own projects, agency processes, or career paths.

Who Should Participate?

This program is designed for participants who want to improve their skills in digital marketing, combine theoretical knowledge with real-world applications, and gain learning experience in an agency environment. It offers a holistic development process for those who want to learn digital marketing not just at a conceptual level, but through real business processes.

Students and recent graduates who want to experience how digital marketing disciplines are planned, implemented, and evaluated through practices carried out within an agency; entrepreneurs who want to gain a professional marketing perspective for their own brand, venture, or project; and participants who aim for a career in digital marketing and want to get to know agency dynamics closely will directly benefit from this program.

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What Will You Learn in This Program?

  • The ability to understand all the fundamental components of the digital marketing ecosystem (SEO, ad management, content, and performance) in relation to each other.
  • Experience how digital marketing processes are planned and managed through the workings of a real agency.
  • Learn the campaign logic, targeting structure, and basic optimization approaches for SEO, Google Ads, and Meta ads through practical application.
  • Ability to set goals, develop strategies, and interpret results for digital campaigns.
  • Experience working with real-world scenario logic thanks to the applications guided by the agency.
  • The habit of correctly reading and evaluating the essential tools and metrics used in digital marketing projects.
  • Creating a personal development file (portfolio-like outputs) with the work produced during the program.
  • Internships provide a foundation supported by practical experience for junior positions and career launch.
  • A work discipline that enables participants to apply the knowledge and skills gained at the end of the program to their own projects, freelance work, or agency environments.

Programme Outcomes and Packages

Students who successfully complete the programme gain practical experience in their field by reinforcing the knowledge they have acquired through practical exercises. Through the work undertaken and the feedback received during the programme, they have the opportunity to develop their knowledge and skills. The Certificate of Achievement and personalised Letter of Recommendation offered as part of the programme are awarded to students who meet the assessment criteria.

The Standard Package provides access to all programme content via the Student Portal and feedback support for practical assignments throughout the duration of the programme.

With the Plus Package, you will continue to have access to all programme content via the Student Portal for an additional 7 days after the programme ends, receive feedback on practical assignments, and have the opportunity to submit and have your work assessed for a Certificate of Achievement and a Letter of Recommendation.

The Pro Package includes all the benefits of the Plus Package, plus a program schedule and mentoring support during the 7-day extension period.

Requirements

There is no requirement to have prior professional experience in digital marketing to join the programme. The programme is structured to progress from a basic level in a practical, hands-on manner.

Since the program offers a participant-focused rather than an audience-focused structure, active participation in the learning process is crucial for maximizing the benefits of the program.

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Program Schedule

The Practical Certificate Programme in Digital Marketing will be delivered through live and interactive online classes. The programme is structured around live lessons and practical exercises designed to guide participants through the learning process step by step.

The schedule for the live sessions to be held as part of the program is as follows:

  • Friday, October 16, 2026 – 8:30 p.m. | 1.5 hours

  • Friday, October 23, 2026 – 8:30 p.m. | 1.5 hours

  • Friday, October 30, 2026 – 8:30 p.m. | 1.5 hours

Program Fee and Registration

The program fee ranges from 2,500 TL to 4,500 TL, depending on the package you choose. To begin the registration process, you must complete the registration form on the page in full. After successfully submitting the form, you will be redirected directly to a secure payment page where you can safely make your payment using a credit or debit card.

Once the payment has been successfully completed, your registration will be finalised. Prior to the programme, your login details for the Student Portal will be sent to the email address registered in the system. You can access session links, all content and learning outcomes via the Student Portal.

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About the Instructor

The program will be delivered by Gökhan Sürmeli, founder of Webtymize Digital Agency and Webtymize Academy™, who has over 15 years of experience in the digital marketing sector. Gökhan Sürmeli personally designed the program content, ensuring each module is aligned with the latest industry trends and strategies to enable participants to succeed in real-world applications.

FAQs

The program's standard schedule has been set for October 16–November 6, 2026.

The program is structured to last 3 weeks and will be conducted in a hands-on and interactive manner, featuring a total of 3 live sessions.

By successfully completing the program, you will reinforce the knowledge you’ve gained through practical exercises and gain hands-on experience in your field. If you meet the evaluation criteria, you will be eligible to receive a Certificate of Completion and a personalized Letter of Recommendation.The benefits offered for the program expand depending on the package you choose. The Standard Package provides access to course materials and feedback support throughout the program, while the Plus Package offers an additional 7 days of access. The Pro Package includes all the benefits of the Plus Package, plus mentoring support during the program schedule and within the additional 7-day period.

The program fee ranges from 2,500 TL to 4,500 TL, depending on the package you choose. After you fill out and submit the registration form on this page, the system will redirect you directly to a secure payment page where you can safely complete your payment using a credit or debit card. Your registration is confirmed once the payment is processed.

This program is designed for students, recent graduates, freelancers, and professionals aiming to advance their careers in digital marketing, who want to apply their existing knowledge and experience agency work dynamics.

By the end of the program, participants will gain the ability to plan digital marketing processes end-to-end, develop and implement strategies from an agency perspective. Through real-world scenarios and practical exercises, the knowledge acquired will be brought to a level where it can be directly used in participants' own projects, agency environments, or professional business processes.

To register for the program, you must complete the registration form on this page in its entirety. Once you have successfully submitted the form, the system will automatically redirect you to the secure payment page so you can complete your payment.

Once you have completed the registration form, you will be directed to the payment stage, where you can complete your payment by selecting your preferred package.

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