Digital Marketing Fundamentals Course
Course Type
Online (Live)
Duration:
150 Minutes (Single Session)
Price:
500 TL
Course Date:
June 27, 2026 - 20.30
Course Summary
In the Digital Marketing Fundamentals Course, you will learn the core pillars of digital marketing, including Google & Meta advertising, SEO, strategy and goal setting, and analytics. Your knowledge will be reinforced through real-world examples and practical applications. The primary goal of this course is to equip participants not only with theoretical knowledge but also with practical strategies that can be applied in real-world scenarios.
Who Should Participate?
This course caters to a wide range of individuals, from those with no prior knowledge but an interest in digital marketing to those with basic skills who wish to improve their abilities. It's an ideal opportunity for students and recent graduates who want to pursue a career in digital marketing, entrepreneurs looking to grow their brand or business online, and those working in marketing teams or pursuing careers in the digital marketing field. Through this course, participants will quickly build a strong foundation, taking a powerful step towards becoming sought-after professionals in the industry.
What will you gain from this course?
Fundamentals of Digital Marketing
You will gain a comprehensive understanding of the scope of digital marketing, its core channels, and the opportunities it offers for businesses from a holistic perspective.
Strategy and Goal Setting
You will learn how to define the right goals through target audience analysis and customer journey mapping, and how to develop effective digital marketing strategies aligned with those goals.
SEO (Search Engine Optimisation) Fundamentals
You will understand how to improve search engine visibility by learning the fundamental principles of on-page, off-page, and technical SEO.
Fundamentals of Digital Advertising
You will learn how Google and Meta advertising platforms work, including campaign setup, audience targeting, budget planning, and basic optimization processes.
Content Marketing and Social Media Fundamentals
You will learn how brands create content for digital platforms, how to determine the right content types, and the fundamental principles of communicating effectively with target audiences through social media.
Analytics and Reporting
- You will learn how to analyze performance data, create reports, and take the right actions based on data-driven insights.
Requirements
You don't need any prior digital marketing knowledge to participate in this training. Basic computer knowledge is sufficient.
In order for you to actively participate in the training:
An internet-connected computer
A modern web browser (Google Chrome, Safari, Edge, etc.)
It is recommended that you have a medium available for taking notes (digital or pen and paper).
This course, designed to suit participants of all levels, allows you to progress step by step towards expertise, starting from scratch.
Calendar and Certificate
The course will be delivered as an interactive session on Saturday, June 27, 2026, at 20:30, in a single session with a total duration of 150 minutes.
Session participation details and access information for training materials will be sent to the email address you provided during registration before the course begins.
Digital certificates of achievement for participants who successfully complete the training will be sent, along with a video recording of the course, to their registered email addresses after the training.
Pricing and Registration
The course fee is 500 TL. To pre-register, the pre-registration form on the page must be completed in full. After the pre-registration form is successfully submitted, all information regarding the payment process is included in the information document (PDF) automatically downloaded to the participants' devices.
Registration is complete upon payment of the course fee. All necessary information regarding the course will be provided to participants via the email addresses they provided during registration, prior to the course.
About the Instructor
The training will be delivered by Gökhan Sürmeli, founder of Webtymize Digital Agency and Webtymize Academy™, who has over 15 years of experience in the digital marketing sector. Gökhan Sürmeli personally designed the training content, ensuring each module is aligned with the latest industry trends and strategies to enable participants to succeed in real-world applications.
FAQs
Eğitim, 27 Haziran 2026 Cumartesi günü saat: 20.30'da başlayacak olup, 150 dakika online ders olarak gerçekleştirilecektir.
The course will be conducted as an interactive lesson in a single session lasting a total of 150 minutes.
The course fee is 500 TL. After successfully submitting the pre-registration form, all information regarding the payment process is included in the information document (PDF) that is automatically downloaded to participants' devices.
This course is suitable for students, recent graduates, entrepreneurs, and anyone interested in digital marketing who wants to build a strong foundation or organize their existing knowledge in a more structured way. It is also highly suitable for business owners who want to grow their brands in the digital space and for individuals who aim to manage digital marketing processes more consciously and effectively, offering a strong starting point for their journey.
By the end of this course, you will understand the core structures of digital marketing and gain insight into how key areas such as SEO, digital advertising, content management, and data analysis work together. You will be able to evaluate digital marketing processes more confidently and build a solid foundation to support your continued growth in this field.
To pre-register for the training, you must complete the pre-registration form on the page.
The digital certificate of achievement will be sent digitally to participants who complete the course.
